Mix expands Coach, Kate Spade sales through Google AI tools
Mix boosts Coach and Kate Spade sales with Google’s AI tools, letting shoppers buy directly in Search using Gemini and Google Pay.
Gen Z Adopts AI Shopping, Demands Transparency
Gen Z leads AI shopping adoption but demands transparency, with 32% regularly using AI tools for product selection.
July’s standout beauty products tested
Discover July’s top-tested beauty products, including a multi-step serum and must-have essentials for simplified yet effective routines.
Australian Fashion Festival details emerge
The Australian Fashion Festival expands nationally after 30 years, boosting industry growth and designer opportunities across the country.
Founders take center stage on social media
Founder creators are reshaping brand marketing as short‑form video rises, with leaders like Katina Mountanos turning personal expertise into viral social conten
Best Buy’s AI‑Focused Shop‑in‑Shops Turn Stores Into Live Labs for Ray‑Ban Meta Glasses
Explore Best Buy's AI shop-in-shop, a live lab where customers can try Ray‑Ban Meta glasses, boosting hands‑on experience and driving sales.
Google AI boosts Michaels search sales
Google AI increases Michaels search sales with an AI shopping assistant that doubles conversion rates for party planning and DIY projects.
Lettuce brands deny cyclospora outbreak impact
Lettuce brands launch campaigns to reassure consumers amid a cyclospora outbreak linked to iceberg lettuce, ensuring food safety and transparency.